“We are creating blog posts but nothing is happening.”
“We have a website – isn’t that enough?”
“Blogging is not right for our type of business.”
Too many business owners have expressed feelings like those above and dismiss blogging as something that is not worth their time, effort or expense.
Blogging is a good tactic for any business that is interested in the following:
- Improving their results in Google, etc. through better SEO (Search Engine Optimization)
- Educating their customers
- Promoting new products or services
It always helps to understand what works and doesn’t work within your particular industry. Always back up your ideas with real data. And never assume that because your business isn’t generally interesting that your website content can’t be interesting.
When done right, blogging will increase your revenues and your reach.
Your Web Marketing Coach can provide professional, thoughtful and affordable content creation services for your business.